Left Photo Credit to: Novic / 123RF Stock Photo
If you’re like most people in this world, you love magazines. People spend a wild amount of money on them, and there some pretty good reasons they do that. The funny thing is you can learn a lot about blogging by watching what some of the best magazine publishers do, so I decided to list a few pointers here to help you out.
Just Sit Back,
1. It Get People’s Attention
Newsstands are awesome. If you’ve not stood by one and looked at it recently, I encourage you to do so. When you do, you’ll notice all of the reputable magazines out there try to do one thing and one thing only with their covers and that is…
Try to Grab
Your Attention !
Publishers come up with intriguing cover designs that get people to stop and notice them.
The first thing you want is for people browsing the Internet to actually notice your blog. Imagine the web is a huge newsstand with every blog displayed on it. How are you going to make sure people see your blog? And then, once they do…
How Are You Going to
Motivate Them to
Check it Out ?
2. A Free Issue
Many magazine publishers will give you multiple completely free issues of their publication just to get you hooked. They do that because they know once you like the magazine, you’re not going to want to put it down and will be more than happy to…
They Ask for it !
You want as many people to actually read your blog as possible. It doesn’t matter if you’re not making any money at first. The goal here is to get people hooked so that they come back for more. Once they know what you have is quality information, they won’t have a problem…
Premium Content or
Even a Product !
3. It’s All About Pictures
If you look at some of the best magazines out there, you’ll see they focus on using very high quality images that complete the story the articles share. They either depict whatever the text covers, or actually continue…
Where it Was
Left Off !
Above Photo Credit to: disorderly / 123RF Stock Photo
I’ve seen a great deal of bloggers putting terrible pictures in all the wrong places. They think it’s enough to slap a graphic up and they’re done. When you look at The Bad Blogger, you’ll see a whole lot of pictures of beautiful women that don’t wear too much.
Do You Think
I Did that
By Accident ?
Of course not. The images make the blog more interesting, they grab people’s attention and because I know who my target reader is, I know that’s what they want and that’s…
Come for !
4. Less is (Often) More
When you open a good quality magazine, you’ll see there are articles telling great stories or share quality information. If you look a bit closer, you’ll notice there’s usually just one story shared in one article and…
The Content is
Very Pithy !
When you write on a blog, your space is pretty much unlimited. That post is going to stretch for as long as it takes for you to finish what you have to say. In a magazine, however, space is extremely limited, that’s why you have to think twice before you put a sentence down. Whenever you have something to share, don’t just fill up space. Make sure every sentence is meaningful or…
5. Schedule Your Content
A good magazine publisher will always have a big buffer of content ready to be distributed.
Because it gives them time to get things done. Do you know what happens when a writer is rushed? The quality of what they create goes down. The only way not to rush the writers is to have…
A Lot of
Backup Content !
Write a lot and schedule your posts or have it done for you. No matter if you write your own content or outsource it, make sure you have more than enough of it to last you for a long time. This way you have more freedom and the quality of what you publish is…
6. Always Find a Hook
Magazines love to hook their readers, and some of the best hooks are found in headlines published on their covers.
Because if the cover hooks the reader, they’ll buy the mag.
When you write your post titles, be sure to find an interesting hook so that when people come to your blog, they’ll be able to scan the home page and be bombarded with interesting titles from…
All Over the Blog !
7. Perceived Value is King of Kings
Why do you think the best magazines are printed on very high quality paper? Why do they use some of the best graphic artists? Why are they usually thick even though they’re stuffed with full page ads? It’s because…
Increase the Magazines’
Perceived Value !
If your blog feels like it’s high quality the moment your visitor lands on it, you’ll be able to charge higher prices for whatever you promote, so always make sure your design, your content layout, your multimedia and everything else you have published on the blog…
Helps You Raise
of the Blog !
So, what are some other things bloggers can learn from magazine publishers? Anything you’ve noticed and incorporated in your business? Go ahead and any success or failure stories below. I am very curious about what you have to say.
Also Known As “The Value Blogger”