7 Things You Must Know About Sharing Trade Secrets On Your Blog!

Trade Secrets

I’m sure you already realize as a blogger, one of the very first things you want to do, is establish yourself as an expert in your field.

The thing is, however, too many bloggers I come across treat their readers like idiots who can’t tell…

When They See it!

They’re so stuck on the “fake it until you make it” mentality that they’ll do whatever it takes to seem competent even though they actually don’t know what they’re talking about.

They try to share tactics and strategies they think work, but have never tried, because if they make sense, they must work, right?

Nope. If you want to share trade secrets effectively, there are a few things you want to keep in mind, or…

You’ll End Up
Shooting Yourself
in the Foot!

1. No Rehashed Crap

You know how it works. Some random Guru shares a cool little trick that sounds good, you rip it off and blog about it as if it’s your own idea. When you do, your blog screams plagiarism, your visitors’ see it, and…

They Will Never
Come Back!

2. Share What Actually Works

You should make sure as you learn and grow your business, you test because if you personally test something and achieve good results from it, then you know it works.

Lastly, as you go through the process of testing, you’ll have discoveries you’ll be able to test as well, and as you do…

You’ll Have Even More
Trade Secrets to Share!

3. Be Precise

When you create your post, just ask yourself this question: Are my readers able to take what I shared with them and get good, measurable results? If the answer is yes, you’re good. If it’s any different, edit and rewrite, until…

It Actually is Yes!

4. Don’t Tease Without Providing Real Value

Sharing trade secrets is an awesome way to get people to buy from you as it boosts your credibility like nothing else.

The right way to do this isn’t sharing half the story for free and forcing your readers to buy your product for the rest of the story. Sure, you’ll make some money if you do, but it’ll actually…

Hurt Your Business
in the Long Run!

5. Wait until You’re Ready

If you’re just starting out as a blogger, and really don’t know the market all that well, you should hold up with sharing trade secrets.

As you develop and learn, you’ll naturally learn insider information people will be stoked to hear. That takes time, however, and really shouldn’t be rushed.

It is much better for you to be genuine and honest, than it is to share trade secrets you stole from someone else. Your reputation is all your readers have to hold on to when they decide to buy something you’ve promoted, and if your reputation is ruined…

You’ll Have a Hard Time
Selling Anything!

6. You Don’t Matter

The one mistake people frequently make when sharing a strategy or a tip is focusing on themselves. This whole thing is not about you it’s about your readers and how what you found out can help them.

Some unrelated details will make the writing more interesting and fun, but don’t overdo it. Again, as you write, be precise and specific, and make sure your readers have all they need to be able to…

Repeat Your Success!

7. Thou Shalt Not Steal

Sometimes, as you research and learn about your market, you’ll come across a great test you’ll be dying to share with your readers.

There’s nothing wrong with that, as long as you actually test the process yourself and share the source of the original idea.

Do not pretend it’s your idea, because it’s not, and if you’re open about it your readers will…

Appreciate Your Honesty!

So, there you go, the 7 things you must know if you want to share trade secrets effectively. They’ve become my second nature, and I know you’ll do well if you keep them in mind before you share your next top…

Secret Strategy!

What do you think? Feel free to share more trade secret tips below. I am looking forward to learning from you.


  1. says

    The thing I learned a while back about REALLY successful, wealthy people: they gave it all away.
    You receive a great deal of money when you give away a great deal of value. Pretty funny, this post reminds me of the Justin Bieber movie I watched a few days ago. He did not give away trade secrets but he gave away immense value, doing free shows, visiting hundreds of radio stations, giving, giving, giving, for months on end.
    He is not worth hundreds of millions of dollars by mistake. He GAVE away his best stuff – not holding back, not attaching, – and then RECEIVED fame fortune, millions, and more. Easy formula.

    When sowing, never, ever hold back. People who create and give stuff away for free, world-changing, helpful, valuable stuff, become really rich, successful, and are able to inspire the masses. Keep giving it all away, and it returns with increasing less effort.
    Amrish recently posted..Ziddi Dil Lyrics – Mary Kom Song | Feat Priyanka ChopraMy Profile

    • says

      Sharing is not caring, sharing is giving and when you give, you will gain but not just money you will gain but also knowledge. If you kept your secret, you will forever be left in history though no one knows your secret and in the end you will be outdated.
      The reason for sharing secret is to gain new secret, is the process of learning and gaining more knowledge, hope you understand because if you don’t you will be left behind forever…
      Wong Chendong recently posted..7 Ways You Might Not Know to Accomplish More by Doing Less!My Profile

  2. says

    yes, 101% agree with the line in first paragraph `as a Bloggers it is must to establish our self as an expert in our field, only then we can create a trust factor with visitors of the blog and then make then readers, this thing works a lot in every business, any person who is not good in his field can not take his business to heights, superb article.
    Krishan Kumar recently posted..Uttarakhand Disaster 2013 PhotosMy Profile

  3. says

    Through my experience, honestly is one of many important factors that creat good blogger. All of us want to be a famous blogger and each people has unique way for aiming success. I think your article is also a good way LOL

  4. says

    All the points are admirable But I have seen many people who just go through them and implement them without a second thought. They have the curiosity in starting a new site but they are unable to keep that sustained. One should frame their own trade secrets and rules and stick to them.

  5. says

    H Wong,
    It takes time to learn to be a good blogger and when you think you can write good articles, you are still only at the beginning. You can always learn something new, test and retest, the pros will not share all the secrets they have.
    Number 7 is unfortunately the most common among all bloggers.

  6. says

    These are some great tips to be aware of before writing about trade secrets. Thanks for writing about them. I will definitely try not to write others secrets before knowing properly about them and working on it.

  7. says

    Well, I think it is a talent to know what to share and in what proportion- and maybe if you are just starting you should focus on other things until you gain enough experience to be able to share “secrets”- I share my experience to my readers without too much “marketing”, I share my results and my failures without any fear and people seem to appreciate the honesty.
    Dragos recently posted..Best Free and Premium WordPress Blog ThemesMy Profile

  8. says

    Trade secrets make business unique and make your product different from everyone . Instead of just focusing on your success mantra one should project what can work for most of the readers. Nice share.

  9. says

    Verbatism in any form is every bad and it stole the chunk of readers who genuinely desired of reading the stuff posted on the blog. Repeating one line in different forms, does not make the meaning more clear, instead it irritates the readers to the core. Being concise and crispy is the key. Thanks for the share.

  10. says

    hey Wong,

    trade secrets that aren’t personally tested and experimented with, aren’t really worth it… just as you’ve said, they’re just a re-hash of what somebody else said, tried, or both.

    as Bill Cosby (American comedian, actor, author and musician) said it quite well…

    “You know the only people who are always sure about the proper way to raise children? Those who’ve never had any.”

    As for testing… phew! I cannot tell you how many times I’ve seen people (hint- marketers) promise me a full blown product or the “secret” — just to get me onto their mailing list… and what did you think they’ve sent me in return? nothing but sales pitches to their “product” page…

    so you’re going to know the secret only after you buy the product… and guess what happens if you get into their trap? I pray you don’t! They drive you nuts… and make you think there are a few more secrets left out… which, of course, you can access immediately… for only $97! LOL

    did this ever happen to you guys? how do you feel about this approach?
    John recently posted..Is Your Company Being Advertised Through Google Places Yet?My Profile

  11. says

    Even Google appreciate if you share links to the original idea in your blog’s post.

    The comment above me of Ivin, I agree to him. People just read the experiment, implement into their blog, and goes on writing tutorial on their own which is wrong in terms of anything.

    If they start sharing how they come to learn this strategy, and how they implement into their own by giving credit links. Then not only their readers but also Google will be happy including the one to whom they are giving credit link.
    Irfan Siddiqui recently posted..The Importance of Linkbuilding in Modern SEOMy Profile

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