When it comes to newbie bloggers, there’s always one thing that trips them up and keeps them from being able to claim that authority.
That mistake is what I call ‘newbie syndrome,’ and happens when a newbie blogger tries to act smart, but looks dumb, and as a result never completes…
Their Ascent to the
Top of the Ranks!
Here’s what I mean:
1. Still Using the Default Theme
Look, themes aren’t that expensive, even when purchased or designed custom, and in this day and age when every detail matters there’s no excuse for sticking with a free theme.
To those of you who say building a custom theme is expensive, I say that’s the price of running a business.
You’re either a business owner or a novice, and if you are the latter, then you have nothing to complain about. If you are a business owner, then it’s time to act like one.
2. Still No Fucking Logo
99 Designs has made the process of getting a logo very easy and affordable. Additionally, if you look through the sites I just mentioned above, you’ll probably be able to find a logo designer for similar prices.
The truth is every single business should establish itself as a brand, and part of branding process requires a custom logo treatment. I’m sorry, but coloured text with a shadow…
Doesn’t Make Up
to Be Logo!
3. Still Using “Uncategorized” While Posting Content
I know WordPress makes it incredibly easy to start a blog, which is great, but that’s absolutely not a reason to skimp on the details.
You’re saving time by using a great CMS, so use that saved time to learn more about how it works, and how you can customize it.
Every blog should have its own set of categories, and ‘Uncategorized’ should NOT be one of them. Fixing this issue takes just two seconds…
Delete it Or
Rename it and
4. Still No Fucking Comments
Having a blog with zero comments is like posting a big sign that says “I’m still new here.”
You can test your audience’s willingness to engage by asking them to reach out on Twitter and Facebook. If you can build up some engagement on your Facebook page, then…
You Can Probably
Do it On Your Blog Also!
5. Still No About Me Page
Tell me why you, as an ‘authority blogger,’ do not have an About Me page that explains why people should take the time to read your blog, let alone give you money?
Even if you aren’t selling anything, and maybe want to place ads on your blog, potential advertisers will still want to know more about you. Remember having an About Me page is…
Essential to a Successful Blog
6. Still Have Not Tried Guest Posting
Many people fail here because they are too scared to reach out. That’s pathetic. You’re a professional, being afraid is not an excuse.
The same goes for those of you who just can’t seem to write guest posts deserving of an audience. Clearly if you are going to be a professional blogger, you need to become a proficient writer.
If not, then you either need to accept defeat and try something else, or…
You Are Good at it!
7. Still Figuring Out What to Write On Your Next Post
There’s no better way to write piss poor content than by waiting until the last minute to crank a blog post out, without the time to edit, and hitting publish.
Unless you have a legion of associate editors and writers, it’s very important you have and maintain a list of upcoming topics to write about, and better yet an editorial calendar.
Thinking forward like this allows you to take the time to write about topics when you’re excited about them, while allowing additional time for editing and review.
Unless you’re a beat reporter against the clock there’s no reason to…
Crank Out Shit
Just for the Sake of it!
So if you can get past these 7 newbie syndrome, you’re doing something right. I won’t promise success, but I can promise you’ll have a chance of looking like you know what you’re doing, and thankfully that puts you ahead of the 99% who don’t.