Love it or hate it, the porn industry has been one of the longest lasting (no pun intended!) and consistently profitable businesses of all time. Their roots go way back, before we had video cameras and websites, and if they can survive STD’s, I have no doubt…

They Can Survive
Free Internet Porn !

Their industry is like roaches – no matter what hits them, they always find a way to bounce back. Here are four ways you can learn to do the same:

1. Offering Fewer Choices Actually Increases Clicks

Have you ever been to a free porn site and found yourself staying longer than you thought you would? If not you, what about someone you know? Porn sites are great at getting people in the door, showering them with free content, and just when they can’t wait to see more, asking them for a credit card. The lesson learned here is that you need to be great getting people in the door, and then closing the deal when they’re…

At the Peak
of Their Experience !

2. Provide Consistent Stream Of Content. Be Terrific!

Naked men and women all look the same after a while, but to the porn audience, it doesn’t matter. The reason they keep coming back is because every day the experience is new thanks to a constant stream of…

Updated and
Different Content !

We’ve all heard that content is king, but how good are you at keeping the content varied enough to stay interesting, and good enough to…

Keep People
Coming Back
for More ?

3. Using Teaser Content To Tempt Readers/Users

It works for drug dealers and porn stars, why wouldn’t it work for your blog? This is why free ebooks and newsletters work so well. If you can educate and entertain your audience long enough, of course…

They’ll Be Willing
to Give You Some Cash
for the Good Stuff !

Of course the trick is to know where to draw the line, which is something you only learn through practice and careful measurement. Don’t think for a second that porn websites aren’t tracking every traffic stat known to man in order to…

Improve Conversion !

4. Unique Design: Stays on the Visitors’ Mind Forever 

Yes, all porn sites look similarly, but they’re all unique in their own way. Better yet, they all target a specific niche, and do that very intentionally. Browse through a porn network and watch how they sell the experience packaged in dozens of different ways. On first glance, it feels like happenstance, but after a visit of 20 or so different sites…

I Could See that it Was
Clever and Deliberate !

It’s not every day you get an excuse to browse porn sites, so take advantage of it! Of course, you’ll need to try not to look at the content, and instead look at the presentation layer, but who am I kidding.

We’re Only Human !

Stay Frosty,

The Bad Blogger

Also Known As “The Bad Porn Blogger”

If you haven’t figured it out by now, if there’s one thing that a blogger could be defined as, it’s a marketer. In order to make money, a blogger has to learn how to market in a way that earns them both traffic and money, else they end up not as an entrepreneur, but…

A Hobbyist !

My guess is that if your’e reading this, you’re probably not interested in blogging as a hobby, so let me show you how you can use these 4 “rights” in order to transform your blog…

Into a
Marketing Machine !

1. Right Person = Target Audience

First, you have to define your audience and understand them as much as you understand yourself. You have to learn what gets them excited, and what turns them off. That said, learning to understand an audience isn’t easy, and it’s why big marketing firms get…

Paid
Big Bucks !

However, this is not to say that it cannot be done. You’ll learn from your audience through action more than you will through inaction, so start writing, studying, surveying, and asking questions to start the process, and refine your audience model as you go. This is an imperative…

First Step
in the Process !

2. Right Message

Once you understand your audience, you need to learn how to speak to them on their level. Every niche has its own terminology and message of interest, and it’s up to you to…

Learn and
Master this !

Obviously, you’ll know you’re on track when traffic and social mentions increase, and you’ll know you’re doing it wrong when they don’t. Still, you should always be working to improve the way you communicate to your audience in the same way an entertainer learns how to tell better jokes. Remember…

Right Audience
With Wrong Message

=

High Bounce Rate and
Poor Revenue !

3. Right Medium

Are you better on camera, or on the page? Does your message best translate in the form of a web comic (ala The Oatmeal) or as a blog post? These days, we have multiple free mediums to use, such as video, audio podcasting, text blogging, social media, photo blogging, and have…

No Excuse to
Get the Medium Wrong !

Once you think you have the right audience and message, it’s time to play with the medium until you find the secret sauce. Trust me…

You’ll Know
When You’ve Found it !

4. Right Time

When you’ve finally got the rest figured out, it’s time to work on…well…being on time! Marketing is reaching the right person, with the right message, through the right medium, at the right time, and if you’ve made it here it’s likely that…

You Are Well
On the Path to Success !

What does right time mean? Well, were I a political blogger, now would be the right time to debate consumerism/anti-consumerism, thanks to the political protests happening…

All Over the World !

On the other side, now is not the right time to blog about the glories of pen and paper, or coal engines. Even if you get everything else right, getting the timing wrong can be…

Crushing to a Business !

So which right are you working on? Which do you struggle with most? Let’s talk about it in the comments.

Stay Right,

The Bad Blogger

Also Known As “The Right Blogger”

Some time ago, about seven years to be exact, an average guy, just like you and me, put out a book called…

The Game:
Penetrating the Secret Society of
Pick-up Artists !

That book became a smashing hit, pretty much the moment it was published.

Why ?

Because it taught average men how to pick up really hot women. I mean, it was literally possible to read through it, and before you knew it, you’re able to get pretty much any woman out there, no matter how hot looking she was or how intimidated you were to talk to her.

It was wild !

The interesting thing (that you’re probably not going to believe) is that Neil Strauss, who’s the author of the book, used to be really shy with women, until he came across the pickup artist community and became…

Completely
Fascinated By it !

Pretty soon, he became a very well known and universally respected PUA (aka Pick Up Artist)  himself and was able to land pretty much any date he wanted. Now, I know you might be sitting there, thinking why on earth I am telling you all this? I mean… after all, this is…

Not a Dating or
Relationship Social Site,
is it ?

Well, I told you about “The Game,” because what it teaches can be very easily applied to Internet Marketing, and blogging in particular. You see, inside that book, there’s a theory described called…

“Peacocking !”

Now, in case you don’t know, peacocking is where you put on something outrageous before you go pickup women, just to get yourself noticed. It can be anything, really. A wild looking pair of shoes, a top hat with goggles on it (I’ve actually seen that one used), a crazy color suit…anything. There are no rules to what you can do as long as it…

Differentiates You
From the Other Guys
At the Bar !

The point is that you don’t want to look like everyone else and you do want to make it very easy for women to approach you if they want to. Nothing easier than walking up and saying:

“Hey, What’s Up With the Hat ?”

Another thing peacocking does is, it shows the women around you, wherever you’re doing your pickup that you’re not afraid of who you are and you’re not scared to be different. It shows them that you’re confident in your own skin and don’t really care much about…

What Other People Think !

Peacocking screams confidence, and women love it. Back to blogging, though. Again, how does peacocking apply in blogging? Well, if you think about it, you’ll realize that getting attention of your market is like…

Picking Up Women
in a Crowded Bar !

You can’t just look like everyone else. You can’t have just the same, old, boring blog design. There has to be something outrageous about you. Something that will get…

People’s Attention !

For example, my blog. Don’t tell me you are not curious when you first put your eye on my blog, because the way my blog is design and the way I put out my content is totally different from all the other blogs out there, though there are some people who do not like, but still…

The Percentage is Not
Going Against me !

Well… obviously, that’s easier said than done. There are a few things you can utilize to make sure you’re standing out from the rest of your market.

1. You Can Use Unique Design

Did you notice that a bunch of blogs out there look very similar? People see a guru using a certain theme, they immediately download it and start using it on their site without even customizing it much, hoping that since it works for that marketer…

It’ll Work for Them As Well !

It does for a time and then… people get desensitized. There are some thing you can do to avoid being like everyone else. Customize your theme. Make it your own. Make sure your graphics stand out and that there is something unique about your design. You can dress your site up to look…

Outrageously Good and
Shocking !

Anything. And I mean anything goes when it comes to getting yourself noticed. There are no rules to break, so just let your imagination take over.

2. You Can Utilize Some Good Branding

I watch a ton of TV shows and one of my favorite things in almost all of them are charters. If you look at “Lost,” for example, you’ll see that every single one of the main characters in is unique in some way. They all have a characteristic that aren’t shared by any other character, they speak, look and think different than…

Everyone Else
On the Show !

The reason they’re designed that way is for people like you and me to be able to pick out their favorites and identify with them. Another good example is an old series called…

Friends !

You have three guys and three girls. Everyone is unique and if you go and ask around, you’ll see that every single person you talk to will either like Phoebe, Ross, Rachel or one of the other three.

It’s No Accident.
It’s All Marketing !

(Just in case you’re wondering, my favorite Friends character is Joey. Love the guy.)

3. No Fear

Another thing you need to remember about is that fear is your enemy. You won’t be able to stand out if you’re constantly afraid about what people will think. Do you think it’s easy for a person who’s just learning to pick up women to use peacocking? Do you think it’s easy to get out there looking all funky? Of course it’s not, and…

It’s Scary
As Heck !

The point is that you need to overcome that fear, because peacocking works just like outrageous blogging works as well. If you have a crazy idea, go ahead and implement it. The worst thing that can happen is, your market won’t like it, in which case you’ll just do something else. You have nothing to lose and by making yourself easily noticeable and memorable…

You Have a Ton
to Gain !

“The Game” is a fantastic book when it comes to learning marketing and blogging skills. Peacocking is just one of the theories they talk about, and there are many more you can utilize…

Right now,
Right Today !

Before you do, however, go ahead and apply what I’ve just told you. See how well it works and you’ll be stoked to keep trying new things.

Stay Frosty,

The Bad Blogger

Also Known As “The Peacocking Blogger”

It’s no secret that I believe great writing is one of the most important aspects of creating a successful blog, and that far too many bloggers try to get away with the bare minimum…

In This Department !

Clearly, not everyone is a great writer at birth, but that doesn’t mean your writing skills cannot be improved over time, with practice. Here are 7 ways that I’ve found to help you do that:

1. Cut the Crap

Just because you put something on the page does not mean you have to keep it there. I trim my content mercilessly, removing as much as I can, while preserving…

Only the
Best Parts !

The best way to do this is to remove unnecessary embellishments, and to cut out sentences that meander. If it takes too long for you to make a point, then…

Erase and
Try Again !

2. Eliminate the Boring

Read your articles 5-10 times and look for parts that feel lifeless and boring. A good indicator is having to read a sentence several times and you keep getting lost or forgetting…

Where You Were !

3. Write With Passion

This is easier said than done, but it’s important. If you aren’t passionate about a topic or subject, then why are you writing about it? Many bloggers get into a routine where they write about the first thing that pops into their head because they have a deadline looming…

This is
a Mistake !

Let your content stew in your head before you write it, and make sure that your ideas are well formed, and that you are passionate about them, before…

You Post it !

4. Write Unique and Unpredictable Content

Don’t just copy what everyone else is doing, find a new angle and present accordingly. This might mean you have to break new ground, which is hard, but…

That’s What
Winners Do !

Additionally, try not to be predictable. Switch up format, and break character when necessary, in order to keep your audience guessing.

They’ll Love You
for it !

5. Keep it Simple

This is one of the reasons Apple does so well – every feature has a purpose, and they intentionally keep things simple so as not to confuse the user. Your blog copy should be…

The Same Way !

6. Write Only What You Know or What You Want to Know

This ties back into the passion argument – only write about things you should be writing about. It’s fine to practice philosophy, but trying to fake subject matter expertise is a recipe for disaster, and for…

Poor Content !

7. Write All the Time

Chris Guillebeau, from the Art of Nonconformity, writes 1,000 words per day, regardless of whether he publishes a blog post or not. Becoming a better writer requires practice, just like…

Any Other Skill !

Take these 7 principles to heart and I guarantee you’ll make immediate progress. Keep working on them and you’ll find your writing evolve to a place that not many can approach, and that’s where you’ll start to build an audience. What do you think? What’s your biggest writing hangup?

Stay Focus,

The Bad Blogger

Also Known As “The Bad Writer” <— Am I?

Harry Potter may be the geekiest wizard on the planet, but he’s also the most successful, most experienced, and most celebrated, but…

He Didn’t
Start Out that Way !

Like you may be now, he was once a rookie trying to learn a new craft. While your crafts might be different, your process of learning is intertwined. Here’s how:

1. It’s OK to Be Different

There’s nothing normal about wizards, and yet even as a wizard, Harry is still different from the rest of them. Heck, even as a fictional character, Harry Potter is an outcast. While Rowling, the author, has successfully penned one of the most successful series’ of all time, there are still many that reject Harry Potter as…

A Legitimate
Fantasy Work !

The lesson learned here is that it’s OK to be an outcast – to be different. In fact, being different is one of the surest ways to guarantee success. Break the mold, and let people figure you out and…

They’ll Enjoy it !

2. You Need a Team

Harry Potter is excellent at getting himself into trouble, which is why his team of friends and sidekicks is so vital to his success, and to his chances of survival. Every hero, no matter how great, needs someone to go into battle with them and help cover their ass. Remember…

Going in Alone is a
Recipe For Failure !

3. Learn from Your Masters

Harry Potter’s learning is never done. Just when you think he’s obtained a level of mastery, he finds another teacher to…

Help Stretch His Skills,
Talent, and
Imagination !

A blogger’s learning is never done, and there are always new people to learn from. Learning doesn’t stop at blogging either, there are business skills to learn, and philosophies to understand. This is especially true in the content game, where…

Buyer/Reader Behavior is
Always Changing !

4. Competition is Good

Harry Potter has always had rivals, even at an early age. While others cowered in fear and/or became distracted by their rivals, Harry Potter persevered and used his rivalries to become a better wizard, just as you can use rivalries to become…

A Better Blogger !

Having another person to compete with, forces you to work smarter, harder, and faster. Without that…

It’s Very Easy to
Get Lazy !

5. Work Hard, Play Hard

While I’ve yet to find a broomstick that can lift me off the ground, it doesn’t mean I’ve given up on gaming entirely. I work very hard to build my blog properties, but I also take time to…

Relax and
Have a Little Fun !

Learning to achieve balance is very difficult for workaholics like me, but it’s important. After all, this is not life or death -

It’s Just
Blogging !

6. There Will Be Blood

People will quit, fail, and disappear, good and bad. It’s going to get ugly at times, and you’ll want to throw in the towel – but…

You Can’t !

There will always be risk, but that’s what makes the payoff so sweet. If it were easy…

Everyone Would Be
Doing it !

Stay Frosty,

The Bad Blogger

Also Known As “The Harry Blogger” —> LOL

(Left Photo Credit to: aegipan)

As a veteran blogger, I’ve been around the block a bit, and in that time I’ve seen just about every type of blogging lies there is. Believe me, I’ve seen masters of prose, masters of spin, masters of drama, and…

Masters of
Nothing At All !

And while each of us has our own damn story to tell, and our own damn way to do it, there’s one consistency among all of bloggers that no matter how hard we try, we just can’t damn shake -

We Love to Stretch the Truth,
We Can’t Help Ourselves !

Wondering if you’re guilty? Here are 7 warning signs that you’ve told a common blogging lie:

1. Keep Trying and Trying

Make money online bloggers are horribly guilty of this. We love to write about how if you “just keep trying and trying,” and work hard, you’ll be rich and famous. While this might not be a total blogging lie, it’s also not the complete blogging truth. It’s very possible you might work your ass off and never make a dime, and sometimes…

Quitting is the
Best Option !

2. Great Post, Awesome Post and Well Written

Be honest…you never read it! How many times have you, or someone you know, commented on a post you didn’t finish or even try to read? It happens…

More than
You Think !

3. Content is King 

Yeah, yeah, yeah…I know what you’re going to say. If content didn’t matter, then why does so many bloggers talk about how much it matters? Here’s a little bit of insight: most bloggers just repeat what they heard, and don’t really…

Test Their
Own Advice !

Now, I’m not saying that content doesn’t matter. I’m just saying that it’s not king anymore with so much crap being posted online as we speak. Tell me, how else could you explain that many of the most popular blogs in the world have content…

That Sucks ?

4. I Care about Your Input

There are many ways that bloggers say this:

• “I love feedback!”

• “Your opinion matters!”

• “My audience is awesome!”

But here’s the truth – most bloggers only care as long as it makes their audience like them. Bloggers say all sorts of crazy lies in order to earn trust and attention, and that’s one of the reasons…

I Try to Keep it Real Here
On The Bad Blogger Blog !

5. I Don’t Care about Your Input

(Above Photo Credit to: Aisii)

On the other side, you have bloggers that pretend not to care what anyone says about them. They’re lying. Regardless of how self-confident you are, getting bad feedback can be…

A Bummer !

6. Anyone Can Do It

When you’re a crazy blogger trying to earn a living typing in your underwear, it’s nice to have a little bit of company, so of course we’re going to tell you that you can become a blogger just like us. We’re not lying, we just really want…

The Extra Company !

7. Blogging is Passive

Blogging is absolutely not passive income. And while you can certainly make money selling ads or products from your blog, you still have to write content and manage a community. We love to convince ourselves that blogging is easy, but as you know -

It’s Damn Hard !

So these are the warning signs you might have omitted the truth. To be honest, I was guilty, but I dare to admit, so do you have the guts to admit you said any of those lines above in the past? I’d love to hear about it.

Stay Honest,

The Bad Blogger

Also Known As “The Honest Blogger”